Welcome to Project 2016 and Beyond

Project 2016 and Beyond is a series of projects being rolled out by Atlantic Magnolia Solutions in 2016.  These projects are designed to bring advertising revenue to local businesses, promote public support for existing non-profits, and contribute tangible benifit to a wide variety of interests and fields.  And to do it all while launching and fostering growth of new and unique ideas of value to niche and under-represented ideas, visions, causes, groups, and needs within the community.  Ones which are not currently or adequately covered within the scope of existing concepts.

How?

We start with something unique.  It can be a interesting idea, game changing invention, or creative concept.  It can be an innovative new product, technology, or field of interest.  It can even be the unusual, or unexpected, situation of just one individual.

To provide meaningful, long term, quality and value, we look for how examples can be representative of things with potential interest, importance, benifit, or value to an importaint group or the general public.  At the same time, we want them to represent a unique thing, an unusual example, or bring into focus something currently under-represented, inadequately supported, or under-recognized when it comes to existing community coverage.

To maximize marketing value, public interest, and tangible results, we focus on new ideas, thought provoking concepts, unusual cases, interesting individuals, unique circumstance, and inspiring stories.  We also want them true, verifiable, and as they occur in real life.  We want the news, the facts availible, without being spun by Hollywood, to still pack the power to affect audiances as Hollywood tales do.  Most importaintly, we want things which are happening not in some far away or strange place, but right here in our local community.  We want exotic things which happen - not in exotic places - but right here in our neighborhoods, in own back yards.

A case where just a simple statement of chosen facts can motivate clinical professionals, trained in thier job to remain objective, to be compelled to say, “please understand... I'm trying to be neutral, it's difficult for me to be neutral because I feel very [strongly] for [this] position”, and to say it because it’s difficult not to be motivated by the story - that's when we have the kind of thing we want to start with.

- Shawn H. Gionson, Project 2016 Founder,
Atlantic Magnolia Solutions Teleconference,
March 12,2016.

We're looking for what can be developed to have "high profile potential".  Stories with the power to catch the attention and interest of the people.  Cases where we can highlight thought provoking, high impact, public inspiring facts to motivate the interest of our audiance and the market.

Click here to see how we turn a case we have sought out into
Powerful Marketing Potential